Shooting Schedule

Cast and Crew

Writers: Ellie Moore and Jessica Pye
Producers: Ellie Moore and Jessica Pye
Director(s): Jessica Pye
Director of Photography: Jessica Pye
Editor: Ellie Moore
Actor(s): Ellie Moore

Filming Schedule

Day: 03/12/12
Scene(s): Cards and guitar scenes
Location: Jessica's house
Equipment: camera, tripod
Costume: gold top, skull cream/black cardigan, black long leggings, hair pulled up in a bun
Props: cards, blue guitar

Day 04/12/12
Scene(s): Cards, keyboard, notepad writing
Location: Jessica's house
Equipment: Camera, tripod
Costume: N/A
Props: cards, notepad and pen, keyboard

Day 11/12/12
Scene(s): walking through forest, lipsyncing, shots of location
Location: Hainault Forest
Equipment: Camera, tripod
Costume: high-top trainer, leather coat, gloves, black leggings, striped scarf, mustache print top. Hair in a high bun and natural make-up
Props: N/A

Day 12/12/12
Scene(s): singing into mirror, dance shots
Location: Robert Clack Leisure Centre, Dance Studio
Equipment: Camera, tripod
Costume: Black leggings, grey studded jumper. Hair down and wavy, and natural makeup
Props: N/A

Day 6/2/13
Scene(s): Lipsyncing against a plain white background
Location: Jessica's house
Equipment: Camera, tripod
Costume: Black leggings,white top, Hair down and straight , natural makeup(more on the eyes)
Propers: N/A

Filming - 4/12/12

Today we filmed some different sections to our music video. I filmed Jessica playing different chords on the keyboard, we thought it would be best to use her as she plays it as an instrument, so the miming didn't look false or put on. However we made sure the shots didn't include her face so it wouldn't confuse people in the rest of the video. This section of filming we plan to edit with a black and white/monotone effect.

I also thought it would be a good idea to film Jessica writing out the music and lyrics to the song. We tried a few different angles with this and also tried to be very creative with the zooming in and out. I also filmed her drawing a simple heart on a piece of card, as I thought this could be a good ending for the video, although we may use it elsewhere.

We also filmed with the 'text cards' we had created before hand. We laid them out on the floor and tried various shots of them. Filming from different angles, filming individually and also filming with a pan shot so that the cards went in sequence to the lyrics of the song. 

After the filming session, we took pictures of all the props that we had used. We also came up with a new and creative idea for the video which we are going to try out very soon, but could be something that will take alot of thought and time to complete!

Here is some pictures of the props that we used today ....

Filming - 3/12/12

Today we started to film for our music video, for the very first time!

Today we filmed an inspired idea that we had , filming me holding up 'text cards' as the lyrics were sung on the song and chucking them away as they had been sung. We had already created these text cards, just with clear simple writing of the lyrics on them, we used fairly neutral colored cards. We tried this idea a fair few times, also trying it at different angles, with ideas like close ups , etc.

We then decided to film me miming playing the guitar. In our song there is a clear change of instrument in the song, and that marks the songs change in pace etc, from slow and emotional to upbeat and syncopated. So we though it'd be a good idea to use both these instruments in a shot even if it was only for a few seconds. We again tried different angles with these, it was a hard task for me personally as I'm no guitar player so without knowing what to actually play I had to improvise, so we did have to do a few takes of this miming.

Here is some pictures of the props that we used today....

Risk Assessment

Risk Assessment Sheet

Project: A2 Media 'Music Promo Video' Coursework
Writers: Ellie Moore and Jessica Pye
Producers: Ellie Moore and Jessica Pye
Director: Jessica Pye
Editor: Ellie Moore
Actor(s): Ellie Moore

Date: 03/12/12

Main Issues

Filming at:
Jessica's House
Robert Clack Leisure Centre, Dance Studio
Hainult Forest

Solutions:
Icy weather conditions- need to check for weather updates as well as wear appropriate shoes and clothing, and to check transport times 
Dance Studio- wary of visible wires, suitable footwear, be conscious of surroundings e.g. mirror
At house- wary of pets and any simple accidents e.g. water spills, make sure that the equipment set-up properly, aware of surroundings

Contacts:
Mr Johnson, at Robert Clack School (Green Lane), Media Studies 
Robert Clack Leisure Centre reception
Personal emergency contacts e.g. Mum/dad/ next of kin

Emergency Services:
On site services: First Aid at the Leisure Centre
Local Police: Metropolitan Police Station Dagenham, located at 561 Rainham Rd S, Dagenham, Essex  
Local Fire department: Dagenham Fire Station
Local Hospital: King George's and Queen's Hospital 

Treatment

                    

Poster Ideas

Today Jessica and I sat down and talked about some ideas we had for our poster. We both were on the same kind of wavelength so ti was a fairly easy process to do. We talked about the essential things that needed to be included, then went on to discuss our own personal ideas I.e the picture we would use, the layout and the different colours we would use.

After we discussed our ideas we decided to search for a few pictures that showed the ideas we had come up with. I come across this photo which was similar to an idea I had about using polaroid photos in some way for a unique look. Although we originally thought about using the lyrics in the photos instead of a face.

We also come across this poster. Jessica had great interest in this photo as she liked how it comes across vintage. She also thought that the text used was very girly and looked like something we would consider using for our own poster as it had a unique style to it. I agree that the text really draws your attention.

Digipak ideas

Today Jessica and I talked about our ideas for our digipak. We talked about the obvious things we would need to include i.e barcode , name of artist and song/album title. We then thought about the genre of the song we picked and what kind of artwork people would be looking for. Would they buy something really bold and out there or are they the type of person that would prefer something more subtle and calming. We came up with quite a few ideas and are looking forward to starting this process and creating the digipak.

How to expand/broaden audience/increase sales

Target audience focus group analysis

Target audience focus group video

Audio clip of 'Paper People'

Locations

Robert Clack Dance Studio

             
 This is our first location for the filming of our music video. This location will be used for the first few shots, it will include a girl dancing in front of the mirror. It will switch between the different shots of her dancing in the studio , to playing the chords of the song at the very start on a piano in a bedroom.

                                                           Hainult Forest

This is another location we have chosen to film at. This location will be used after the dance studio as she opens the curtains at the door in the dance studio and then we cut to her walking through the forest. We are also going to use some shots of her sitting down on the green.

Analysis of past students digipak/magazine advert/video

A2 MUSIC VIDEO. 

Rosie - Daisy Dares You

I really enjoyed watching this music video. I think that its everything you want from a music video all bundled into one. Its fun and exciting to watch and keeps your eyes peeled to the screen. The group for this music video you can tell have really put a lot of thought into their ideas and were dedicated to making the video interesting and unique. The dedication shows through the different locations we see within the video, they have used a forest, someone's back garden, a lake/river location and also London. The only thing I could critise about this music video is that they could have thought more about using different camera angles to make it more interesting for the viewer, they have used close ups etc but adding a different angles I think would have really given the video something extra. I agree completely with the colours and lighting they have used for example the bold coloured clothing and using natural light for the shots. As this really goes well with the mood of the song, it is really syncopated and upbeat so using dull and monotone colours wouldn't have suited it at all.

I think that the girls ideas for their digipak are quite creative, yet simple and not too over the top at the same time. There seems to be a little bit of a theme with the poster and digipak, as the main picture on the poster is  picture of them looking like they are taking a picture and the digipak pack photos looks like ones they have taken with this camera whilst out filming in all their different locations. The layout is fairly simple, with the Polaroid photos scattered out into small collages. I think that whilst there is a lot of colour on this digipak design, the background for all the different sections is kept simple and dull so that the different colours all stand out really well.

.

This groups poster really stands out. I like the effect that they have used to only have specific parts of the poster in colour, I think they did this to make it stand out from the rest. I think the picture they have used as well is quite imaginative as well. If I saw this poster I think it would stick in my mind and I would definitely go and check out the song, or download it , etc.

Animatic

Storyboard

Photographs of props

Photographs of costumes

Detailed research into artist

Ideas for music video

Preliminary - what have I learned?

Filming - On filming this preliminary task I have learnt how to use a variety of different shots and angles. Something that I need to be aware of is that the lighting did effect the quality of some of the shots. For example the shots of me from a distance standing in front of the green had a very bright contrast because of the way the sun was reflecting etc. I also think that I should, to ensure I get the shot exactly how I want it,  record for a few seconds and then have a look at what has been recorded so that I am happy with the outcome, as some of the shots I feel were a little off centre or included bits of scenery that I didn't want to be in the shot.

Editing - The editing process for my preliminary took at least one week and a half, nearly two as I was determined to match up the lip-syncing exactly to give a better effect for the video. I experimented with different transitions and found that some of them were too extravagant and in your face for just this preliminary task. I tried to get all the different variety of shots we took into the video to show contrast.

Ellie's Preliminary Task

Famous Album Art

This is album artwork for  'MIKA'. The mixture of colours is what really catches your attention, along with the very randomly placed cartoon images. What I do love about this artwork is that just on the left side you can see an image they have put in a real life picture of Mika himself so that even though there is lots going on in the image and not everything is real life, among all this his there somewhere. I also love the style of artists name as it goes along with the cartoon type theme but is clear to us.

 This is the album artwork for the album titled 'The miracle' by Queen. Although we have this obvious, unusual center piece , the rest of the artwork is quite plain and simple which I personally think makes the artwork seem more interesting because we are focused on what seems to be a merged image of each of the band members faces. This, I would say is a very unique styled piece of artwork which is not easily forgettable. I think it's simplicity is in contrast with their music such as the song 'Bohemian Rhapsody' is very out there and extravegant.

A simple, stunning and effective piece of artwork. '21' by Adele is the biggest selling album of the 21st century and has even outsold Michael Jackson's 'Thriller'. This effortless , stunning artwork is a clear reflection of Adele herself, and her flawless voice. I really am drawn to monotone theme, with the slightest hint of colour to stand out ever so slightly. I also think that the monotone style also reflects her type of music. Adele , to us, is very famous for her single 'Someone like you' which is not exactly the most upbeat, body pumping song to ever be written. It focuses on emotion, life and even though the song is about moving on and wishing someone the best, it is still considered quite a depressing, bad mood go to kind of song.

This is the album artwork for 'Celebration' by Madonna. It is contrasting with its attention to detail and then paying no attention to detail what so ever. The whole cover is made up of Madonna's face, we see clear detail of every aspect of the picture excluding the colour. What it looks like is that it has been coloured in using the 'spray paint' tool in Paint. It looks as if there was no accuracy at all , but that's what makes it interesting, the color goes across the lines, which goes against what we were all pretty much touch at a young age which was to 'stay within the lines'. This could give a slight reflection of Madonna and her character, in that maybe she's a little rebellious and goes against things sometimes.

DigiPak

A digipak is type of packaging for CD, DVD & BD. The packaging includes paperboard or card binding that have plastic trays to hold the DVD/CD.

Artists performance of chosen song.

Vox Pops

'Vox Pops' - The voice of the people , this is basically a fun way of research.  You will see an interviewer ask someone, who is more than likely already prompt, a question like they are just a random person from the public. You see lots of these on programmes such as the news or 'This Morning' to get peoples thoughts on soaps, headlines etc.

As a group Jessica, Shelby and myself have created a practise vox pop. Of course the questions are based around music videos, where you watch them and your favourites etc. We have staged the questions/answers. Again this just a practise run before we go out and do the real thing.

Below is our Vox Pop;

Filming & Editing Preliminary

Today I have filmed my preliminary, I have focused on using various different shots to show a variety within my video. I am now currently editing which is taking some time, as it is important to get the track and the lip syncing in time with eachother so the video is more effective.

Survey

Here is my groups survey asking questions that will help us get an idea of what our target audience is and the reaction to the song we have chosen.

Here is the link to the survey, if you could spare a minute to take it that would be great, thanks!

http://www.surveymonkey.com/s/HLZ5QN5

Preliminary Task

For our preliminary task we must lip sync to the song ' Don't Go Breaking My Heart' by Elton John and Kiki Dee. For this task we have to make sure we film three or more continuous takes with varied camera positions. We have to sing aloud to the song after we have successfully downloaded it onto our mobile phones. Although the song includes both a male and female vocal, it is not necessary for us to use both genders for the video, but there has to be two people lip syncing. We should get various shots of both actors singing on their own and together.

The idea of this task is to give us some kind of idea what producing our music video for the coursework will be like. It also gives a few of us a chance to work on our lip syncing.

Here is the song we are lipsyncing, along with the lyrics.

Emil Nava

Emil Nava started off as being a runner for various film production companies, he then went on to working for 'Blink Productions' and is now currently freelancing for OB Management. He became signed to 'Academy' and he now works for Pulse mainly.His budget for the making of video 'Our House' was £20,000. His budgets varied between £5000-£10,000 when he shot videos for independent labels. The video for 'Our House' was shot in Manchester and it was local people that had been cast to appear in the video. It took one day to film, 2 or 3 days to edit it and a full 10 days of post production.

Here are a few recent music videos that he has directed;

Jamie Thraves

Jamie Thraves is a British film director and writer. He attended 'Hull University' which was where he first started to experiment with making short films. Some of his films won awards at festivals all across the globe, including his graduation film Scratch(1991) and The Take-Out (1993) . He became apart of 'Oil Factory' a music video making company. This company is where he made his first breakthrough video for Radiohead called 'Just'. This video cost £100,000 and took only 3 days to shoot.


Other music videos Jamie Thraves has directed include;

• Charmless Man - Blur               
• Being A Girl - Mansun
• Somewhere Else - Razorlight
• 9 Crimes - Damien Rice
• Dirtee Disco - Dizzee Rascal

This is also a music video that Jamie Thraves has directed, 'The Scientist' by Coldplay. This video took a similar amount of time as 'Just' to film but for around double the price. This creation has won three awards in America, two including 'Best Breakthrough' & 'Best Direction' video.

Charly Houston - Paper People

This is the song that we have chosen and received permission to use for our music video...

Lyrics

These are the lyrics that Charly has emailed over to us of her song that we are using ; 'Paper people'

Paper People

  

Verse:

Your paper face tells so many lies,

Ink spilled with guilt,

Speaks wonders,

Your cardboard mouth filled with spite,

Your heart tells me nothing,

Pre Chorus:

And I, have so little time,

These cracked walls are filling up with sand,

And I can't find your hand,

Chorus:

I don't mean to push away,

But pushing back you're here to stay,

I promise this, it'll be that way,

Your paper face is covered up to hide the colours that I show,

I'm proud,

My paper mouth should speak out loud,

Verse:

I'm burning holes, in the soles of my shoes,

Walking, for you,

Rubber tires set on fire,

As tears stream down my face,

Pre Chorus:

And I,

Have so little time,

These cracked walls are filling up with sand,

And I can't find your hand,

Oh I'm lost,

Can you bear me a dime?

I'm an intervention, and this is what I do with my time,

Chorus:

I don't mean to push away,

But pushing back you're here to stay,

I promise this, it'll be that way,

Your paper face is covered up to hide the colours that I show,

I'm proud,

My paper mouth should speak out loud,

I'm proud,

My paper mouth should speak out loud.

Copyright

Copyright means that the creator will have the exclusive right to an 'original' piece of their work. If you wish to use this then you will have to be granted permission by the creator. An example would be our media work for this year. If we were to choose a song that someone had copyrighted because they had written it or bought the rights to it, then we would have to contact the 'owner' of this song and ask for permission to use it in our work. In other cases, peoples use of someone else's song could make money, but this would have to be discussed with the owner and they would talk about having a percentage of what's made etc.

Purpose & Success Criteria of a music video

Purpose

• Advertisement
• Draws attention to music
• Illustrates the song
• Appeals to a visual audience
• Expresses individuals emotions
• Tells us a story
• Markets an image for artist
• Promotes single/album/artist
• Persuades audience to buy/download
• Raises awareness or profile of artist
• Makes a statement for the artist
• Product placement

Success

• Word of mouth
• Hits on YouTube
• Newspaper articles
• Tv
• Reaccurrance on Tv
• Amount of publicity
• Downloads
• Charts
• Cd/Album sales

49. Virtual Insanity - Jamiroquai

11. The Scientist - Coldplay

4. Queen - Bohemian Rhapsody

The music video for 'Bohemian Rhapsody' by Queen made it to the 100 Greatest Music Videos and ranked at number 4. The main reason for the band making this promotional video was that they had reached the top of the charts for such a long period of time that they did not want to keep appearing on 'Top Of The Pops' each and every week. Being top of the charts was good but it also meant they couldn't go touring, so they came up with this idea of using a simple video of them singing the song that they could play on TOTP. It has been said that this video was the big launching of MTV.

3. A-ha - Take On Me

The music video for 'Take On Me' by A-ha made it to the 100 Greatest Music Videos and ranked at number 3. The main attraction for this video is the use of rotoscoping, this is where the live footage they captured is traced over frame by frame to give the idea of the sketched characters having realistic movements. It took roughly 16 weeks to complete.

14. Christina Aguilera - Dirrty

The music video for 'Dirrty' by Christina Aguilera made it to the 100 Greatest Music Videos and ranked at number 14. This music video was probably one of the most controversial of all Christina's videos. I think that the name of the song pretty much gives away the kind of content it contains. Everybody knew Christina from her younger years as being a sweet and innocent young girl, alongside the likes of Britney Spears and Justin Timberlake on the Mickey Mouse Club. People did not take to Aguilera's new public image and some even went so far as to brand her as 'the world's skeeziest reptile woman'. In the music video we see Aguilera dancing seductively around a boxing ring half naked, as the video progresses she then takes it that step further to get rid of even more of her clothes.

41. Spice Girls - Wannabe

The music video for 'Wannabe' by the Spice Girls appeared on the 100 Greatest Music Videos and ranked at number 41. This music video believe it or not is actually taken in just one shot! The girls were followed around by a steadycam operator. They would sing in their first places and then have to run the next point in time, so it is probably a good thing that they are only lip-syncing! It was said that the whole idea of the video was to capture the madness of the Spice Girls. There is also something very obvious about this video that many people picked up on and that was how much Victoria AKA Posh Spice appeared within the video. She was targeted within the group as being the one that did brought absolutely nothing to the table. Although in some countries it was deemed inappropriate, within the first few hours of it being aired in Great Britain it reached the top of the viewers charts and it stayed at number 1 for 13 weeks!

Charly Houston

Charly Houston is the artist whose song we have chosen to use for our music video. We emailed her asking for permission and she kindly agreed to allow us to use the track for our music video. We are currently waiting for her to send over the track and also a copy of the lyrics to the song.

A Little More About Charly -
Charly Houston is a 15 year old girl currently living in Glasglow. She plays the drums, keyboard and also the guitar which she has been learning to play for eight years. Music has clearly been a big part of Charly's life, she started to write her own songs at the age of 11 and four years on she managed to brave the internet and upload her songs online. Charly believes that her song lyrics are very meaningful, she really wants to make it big , she just needs the chance to be able to change the industry.

Song Permission

In my group we came across an unsigned artist called Charly Houston, she had a range of songs that were available to browse but her original song 'Paper People' really stuck out for us. We emailed her asking for her permission to use and create a music video for her track and she replied back within a couple of days allowing us to use her song. Me and Jessica are currently brainstorming ideas for this video and are very excited to start filming.

Here is an image of both the asking and receiving permission -

My 3 Favourite Music Videos.

Ed Sheeran - Lego House

Another one of my favourite music videos would have to be 'Lego House' by Ed Sheeran. This video all about a fan of Ed's who basically wants to be him, and he sneaks onto his tour bus and on stage acting as though he is actually the singer himself. The casting of the fan was very clever as they used a pretty good look-a-like Rupert Grint, also known to many as Ron Weasley from the Harry Potter films. This video reminds of of Eminem's 'Stan'. That video had the same kind of idea, of a crazy fan that gets really attached and basically wants to be the artist.

The Script - The Man Who Can't Be Moved

One of my favourite music videos is ' The Man Who Can't Be Moved' by The Script.  The story of the song is about a man who is still in love with a girl and can't move on so goes back to the place where they met in hope that she will decide that she misses him and will go back to him. The video itself is of the singer Danny playing the man who can't be moved. The video basically follows him walking towards the place where him and the girl first met and he sits around waiting for her. We see people pass him and look at him as if he is a  broke man, but he is actually as the song quote ' a broken hearted man'.

Goyte - Somebody that I used to know

This is also one of my favourite videos.It was directed and produced by Natasha Pincus, I like its uniqueness but also just how simple it looks.

100 Greatest Music Videos

1. Michael Jackson: Thriller
2. Peter Gabriel: Sledgehammer
3. A-ha: Take on Me
4. Queen: Bohemian Rhapsody
5. Madonna: Like a Prayer
6. Robbie Williams: Rock DJ
7. Michael Jackson: Billie Jean
8. The Verve: Bittersweet Symphony
9. Madonna: Vogue
10. Nirvana: Smells Like Teen Spirit
11. Coldplay: The Scientist
12. Michael & Janet Jackson: Scream
13. Pink Floyd: Another Brick in the Wall
14. Christina Aguilera: Dirrty
15. REM: Everybody Hurts
16. OutKast: Hey Ya
17. Blur: Coffee & TV
18. Beyonce: Crazy in Love
19. Madonna: Material Girl
20. Gorillaz: Clint Eastwood
21. Queen: I Want to Break Free
22. Justin Timberlake: Cry Me a River
23. Britney Spears: ...Baby One More Time
24. Radiohead: No Surprises
25. Madness: Baggy Trousers
26. TLC: Waterfalls
27. David Bowie: Ashes to Ashes
28. Foo Fighters: Learn to Fly
29. Electric Six: Gay Bar
30. Weezer: Buddy Holly
31. Eminem: Stan
32. Chris Isaak: Wicked Game
33. U2: The Sweetest Thing
34. The White Stripes: Fell in Love with a Girl
35. Sinead O'Connor: Nothing Compares 2U
36. Red Hot Chili Peppers: Give It Away
37. Guns N Roses: November Rain
38. Fatboy Slim: Weapon of Choice
39. Pulp: Common People
40. Missy Elliot: Get Ur Freak On
41. The Spice Girls: Wannabe
42. Bjork: It's Oh So Quiet
43. Dire Straits: Money for Nothing
44. Kylie Minogue: Can't Get You Out of My Head
45. Aerosmith: Crazy
46. Adam & the Ants: Prince Charming
47. The Prodigy: Firestarter
48. Johnny Cash: Hurt
49. Jamiroquai: Virtual Insanity
50. Paul Simon: You Can Call Me Al
51. Run DMC & Aerosmith: Walk This Way
52. Massive Attack: Teardrop
53. Wham: Club Tropicana
54. Daft Punk: Around the World
55. Fatboy Slim: Praise You
56. Eminem: Without Me
57. Meatloaf: I'd Do Anything for Love (But I Won't Do That)
58. The Cure: Close to Me
59. Abba: Knowing Me, Knowing You
60. Eurythmics: Sweet Dreams
61. The Prodigy: Smack My Bitch Up
62. Blur: Parklife
63. George Michael: Outside
64. Bjork: Human Behaviour
65. Aphex Twin: Windowlicker
66. Bob Dylan: Subterranean Homesick Blues
67. The Beastie Boys: Sabotage
68. Madonna: Ray of Light
69. Frankie Goes to Hollywood: Two Tribes
70. The Police: Every Breath You Take
71. Bjork: All Is Full of Love
72. Robert Palmer: Addicted to Love
73. Basement Jaxx: Where's Your Head At?
74. Wu-Tang Clan: Gravel Pit
75. Duran Duran: Rio
76. The Beatles: Strawberry Fields
77. MC Hammer: U Can't Touch This
78. Godley and Creme: Cry
79. New Order: True Faith
80. Radiohead: Just
81. Ultravox: Vienna
82. 50 Cent: In Da Club
83. Shakespear's Sister: Stay
84. The Boomtown Rats: I Don't Like Mondays
85. Sid Vicious: My Way
86. The Streets: Fit But You Know It
87. Talking Heads: Once in a Lifetime
88. Elton John: I Want Love
89. Smashing Pumpkins: Tonight Tonight
90. The Pet Shop Boys: Go West
91. The Specials: Ghost Town
92. Herbie Hancock: Rockit
93. The Rolling Stones: We Love You
94. Bonnie Tyler: Total Eclipse of the Heart
95. The Cardigans: My Favourite Game
96. So Solid Crew: 21 Seconds
97. Cornershop: Brimful of Asha
98. Bronski Beat: Smalltown Boy
99. Supergrass: Pumping on Your Stereo
100. Musical Youth: Pass the Dutchie